floral design course educator

Helping wedding floral designers attract their dream clients, so they can have the lifestyle they desire!

Download the 5-step to Dream Clients Blueprint so you can start implementing today to build a business you love.

Hi Floral Friend!

Does this sound like you…?
  • You have a hard time attracting the ideal couples you love working with
  • You feel you’re under valued
  • You work too much but still not bringing in the money
  • You don’t know where the problem is
  • You’re lost, stuck, or just don’t know how to turn your business around
wedding florist setting up

It’s super embarrassing to admit,
but this was me just a few years ago,
even though I started in the wedding industry in 2005.

wedding floral designer setup

I finally figured it out!

In just a couple of years, I went from…

  • charging $1k per contract  =>  landing $7k – $12k floral design clients
  • working 3-4 weddings a weekend  =>  only 1 and lots of weekends off with my son
  • working 16-hour days  =>  only 2-hour days on my wedding business
  • burnt out running 1 business  =>  starting another business with 5-figure clients

Now my goal is to help florists
to do the same to finally attract their dream wedding floral design clients so they can build a business they love

wedding florist in the media

Latest Blogs

Blog Featured Images-min

Overcoming Flower Pricing Doubts & Charge Properly

Explore how shifting your mindset can unlock the secret to confident pricing in the wedding floral industry. This guide tackles common fears and offers actionable steps to overcome them, ensuring you price your services with confidence and attract your ideal clients. Transform your pricing approach today and watch your floral design business flourish.

instagram content calendar prompts for wedding florists

Your Instagram Content Calendar for Florists

Are you trying to grow your wedding floral design business on Instagram and you’re feeling exhausted? You’re constantly thinking about what to post every day. But what if I told you that you don’t have to play the guessing game anymore because you can get into the brains of 10,000 real wedding couples that The Knot surveyed? Read more…

How to price your wedding florals failproof flower pricing formulas

How to Price Your Floral Designs | A Failproof Flower Pricing Formula

Stop charging your “worth”! This blog’s all about ditching this idea and showing you a no-fail formula that’ll have you pocketing at least a 70% profit on your weddings. Let’s look at real-life examples so you can start quoting like a pro. No more guesswork, just good, profitable business sense. Get ready to transform your pricing game and make your floral biz flourish!

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